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The six steps described below are
sequential because they build one on
another. These steps are based on
personal experience. In one case, a Club
that had a membership of 8 with only 3
active members began to practice these
strategies. In a 12 month time period it
grew to 39 members, #1 in the District
and #3 in the world. It can be done!
1. Club Leaders Catch the Vision!
Important steps to this:
(1) Club Officers get trained.
(2) Understand the mission of the Toastmasters Club.
(3) Understand the elements of effective leadership - this is
especially important for the President
and VPE.
(4) Understand why people join Toastmasters, why people stay
in Toastmasters, why people leave
Toastmasters.
(5) Be exposed to knowledgeable, inspired and inspiring
Toastmasters.
2. Become Aware of the Resources
Available to Help Rebuild the Club and
Call on Them
(1) Other Toastmasters
Area Governor, other experienced and
caring Toastmasters, nearby strong
Clubs, Club Specialist, if appropriate.
(2) Resources from WHQ
'How to Rebuild a Toastmasters Club'
booklet, Better Club series, Leadership
Excellence series, Success/Leadership,
Success/Communication, especially
Moments of Truth and the Art of
Effective Evaluation.
3. Embrace the Mission Statement of
the Club
(1) Begins with the President and VPE,
and then the rest of the Executive
Committee.
(2) The Club mission statement is shared
with the members of the Club.
(3) The mission statement is lived by
example by the Club officers.
4. Create a Vision of Success for the
Club and Use the DCP
(1) Begins with the Executive Committee and then is
transferred to the rest of the members.
(2) Survey the needs and desires of the
members.
(3) Set up educational program to meet
the needs of the members.
(4) Set DCP goals and strategies to
achieve them.
(5) Get members' buy-in for a strong,
vibrant Club.
5. Track and Communicate Progress
(1) Track individual members' educational progress and
communicate this to the rest of the Club
members. (Use wall charts, newsletters,
e-mail, etc.).
(2) Track and communicate Club's progress toward its DCP
goals. (Celebrate as each goal is
reached!).
(3) Engage in other tracking and communicating too, such as
Club Toastmaster of the year award.
6. Create a Winning Club Culture
(1) Make consistent educational
excellence a standard expectation.
(2) Build and maintain a strong
mentoring program.
(3) Build and maintain professional
meeting standards (mentoring will be
required here).
(4) Have fellowship and fun!
(5) Have a strong public relations and
membership building emphasis.
(6) Recognize and show appreciation to
members.
(7) Maintain administrative standards
(dues collection, Club Officer list,
etc.)
(8) Become active in Area, Division, and
District activities and beyond. |